This is how it works…

bookmarksAGIt’s simples…

The libraries are keen to use the unique novel tool of a library bookmark to get their messages out to their library users – and beyond!

The sponsor’s message also reaches the same audience!

In this case, Walsall libraries are reaching out to promote their:

  • ebooks
  • online facilities
  • mobile services
  • and a newly opened library site

In conjunction with this, Walsall Family Information Service is reaching the same library audience by backing and supporting the libraries outreach activities.

5 million people visited libraries in the UK this week! Sources

Public Library use in the UK

  • There are 4,134 permanent public libraries in the UK
  • A further 573 mobile libraries take books out to communities including 111,000 housebound readers TRA
  • There are 288,044,000 visits to public libraries per year
  • 58% of the population are library members
  • 36% of adults are active library users
  • 49% library users visit at least once a month

MPPage2statsPeople visiting their library the last year

Young Library Users

  • 60% of children aged 5 to 10
  • 77% of children aged 11 to 15
  • 31% of young people aged 16-24

Adult Library Users

  • 1 in 3 people aged 16-74
  • 42% of people aged 25-44
  • 32% of people aged 75+

Older people

  • 37% of people aged 65-74
  • 32% of people aged 75+

Proportion who visited in the last year:

16-24 years old  31%
25-44 years old 40%
45-64 years old 30%
65-74 years old 37%
75+ years old 31%

Socio-economic Profile Members
ABC1 44%, C2 25%, DE 31%

Download a Media pack from the Bookmark People

Library Bookmarks - an overview

Library Bookmarks – an overview

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