Suites of Library Bookmarks…

People like to collect. Over the years we’ve produced many ‘suites’ of bookmark designs for libraries through the UK… from Children’s Bookmark Design Competitions to Local Author Features here are just a few examples…

“we always welcome your support & bookmarks!
They always prove to be popular” SMILES

“We are close to running out of opening hours bookmarks” SMILES

You’ll hopefully be aware of the handy bookmarks that Public Libraries and others gift out to reach both their current & potential users.
We have produced hundreds of promotional bookmark campaigns tailored to individual libraries’ needs, the effective locally topical features give specific value to the campaigns – see what other libraries have to say. HERE

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Visit Your Library

ReduceYourTsundoku

 

Jules P. Richards

For the last 15+ years, I have worked for Bookmark People. They service Public Libraries throughout the UK creating bespoke promotional bookmarks that reinforce libraries’ outreach and promotional campaigns.

#LoveLibraries is the watchword… see more here: Bookmark People

We are always highlingting the value of libraries to the community as well as indivuiduals. I recently came across a neat piece by the University of Virginia LibraryWhat Happens After Opening A Book?“.
After the spate of “what happens after drinking a can of Coke”, “what happens after eating a Big Mac” type IGs,  University of Virginia Library produced a clever infographic “detailing what happens to a person when you consume a book?”

And so …

What happens in the hour* after
you visit your library? *and onwards…”

VisitYourLibraryLR For a printable PDF of the above image click link below – feel free to share (with credit)

 What happens PDF feel free…

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Focus on Smoking Cessation

Smoking Cessation and Smoke Free campaigns have also recognised the value of Library Bookmarks: a cost-effective promotional vehicle that can compliment, other promotional media streams.

StopSmoke1SheffiledSmokefreeSome examples:

Sheffield Libraries have promoted their 24 Hour Libraries & “Did You Know…?” on their Library Bookmarks.
In turn Sheffield Stop Smoking Service saw their message on 20,000 Library bookmarks distributed via 35 library sites and weighted specifically to libraries in the north of the city.
Sheffield Libraries see more than 108,000 visits a fortnight.

SWYorksSmokefree

Barnsley Libraries’ Bookmarks
promoted their Online Services and Resources via their 17 library sites.

SWY Partnership NHS Foundation Trust Stop Smoking & Weight Management Service saw their messages on 20,000 Library Bookmarks. Barnsley Libraries see more than 36,000 visits a fortnight.

SoTyneAndWSmokefree

The Libraries South Tyneside, Gateshead and Sunderland made best use of their 40,000 library bookmarks.

This saw a NHS South of Tyneside Stop Smoking Service promotion distributed via 46 library sites. There libraries have a total footfall of more than 145,000 visits a fortnight.

A great idea for the new year!

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THINK… Is it true?

Educationals2014SmallYou may be aware of the other schools’ Educational Bookmarks that we distribute but here’s just another idea that we visualised recently:

T (is it True)
H (is it Helpful)
I (is it Inspiring)
N (is it Necessary)
K (is it Kind)

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Download FREE A4 Poster

It’s based on the popular THINK acronym, that’s used to help people be more considerate in their actions.

It can of course be adapted to suit you needs, just call us.

If you’d like a free A4 poster of this THINK design, just click the image right to download an A4 poster, feel free to share.

Or, for a totally different theme…
Chocolate, where in the world does it come from?

ChocWhereInTheWorld

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Download FREE A4 Poster

Do you know where the cocoa in your chocolate comes from?
What is cocoa?  Can you see where we live?
How far does it travel to us?  Why is it only grown in these places?
Can you match the flags of the top cocoa producing countries?

Again, if you’d like a free A4 poster of this “Where in the world?” design, just click the image right to download an A4 poster, feel free to share.

We’ve produced many educationally related bookmark designs.
Just give Jules in the studio a call and he’ll be happy to discuss this or indeed any other requirements you may have.
We pride ourselves in finding effective ways to get you message read, taken home and engaged with.

Library and Educationally driven bookmark campaigns.
Realised; designed, produced, and delivered by Bookmark People.

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We ‘Bookmark’ People…

BMPhotosFlickr

It’s simple, we manage driven bookmark campaigns through
Public Libraries and Primary Schools and Higher Education.
Realised; designed, produced, and delivered by Bookmark People.
For further information give Jules a call 0116 210 1441.

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Focus on Electoral Registration

Our Bookmarks distributed to library users and students, have been widely used to promote Electoral Registration.  Library are used by a diverse audience that includes ‘Hard To Reach‘ people as well as new families and older people; noting that a significantly large number of older people live ‘off-line’.

ElecRegAgnesThe annual Household Registration Form is another process that can be backed up with a distributed Bookmark promotion.

“Have you completed your Household Enquiry Form?  You should CHECK the DETAILS, SIGN the FORM and RETURN IT.”
Every year the Electoral Register needs updating and every property receives a Household Registration Form.  People need to reply in order to stay on the electoral register even if there are no changes to your form.

We also featured Electoral Registration and (IER) on bookmarks in many areas prior to the 2015 General Election.

For example: a public library and a university campaign combination:
We’ve featured Electoral Registration notices on bookmarks for Lincolnshire Libraries and also the Student Services at the University of Lincoln. This sees 15,000 bookmarks distributed to university students and 5,000 bookmarks distributed the library users in the Lincoln area.


THandBirminghamElecReg

BirminhamElectionsBookOur Birmingham and Tower Hamlets Libraries’ campaigns are two examples where Electoral Registration promotions have made great use of our local library bookmarks to reach detached voters.
We see Birmingham Community Libraries are promoting their volunteering opportunities as well as their Black Family Reading Project. Tower Hamlets’ Libraries are promoting their online and loan-renewal services.
The Electoral Registration message is being given to and left with library users.

Hard-to-reach groups use libraries as well as parents and older people – 5 million people use libraries every week!

ElectoralRegistration

It’s acknowledged that distributors’ have registered a preference for bookmarks  – bookmarks are useful, they have a value, they benefit the user, people identify with them.
A promotion is less of an ‘advert’ more of a ‘feature’ – bookmarks can be thought of as a gift.

ElecRegStudentsDistribution: remember, with Bookmark People ’distribution’ is the key element – you derive great value from managed targeted distribution via libraries schools and colleges etc.

Here’s just three examples where Electoral Registration messages have been distributed as part of promotional bookmark campaigns.

ElecReg3

Southwark Libraries distributed 20,000 Library Bookmarks promoting ‘Recommended Reads’ and carried a Make Your Mark – Join The Voters’ List promotion.  Lambeth Libraries sees more than 69,000 visits a fortnight.

Huddersfield College gave out 20,000 College Bookmarks promoting its Student Services. This carried a Register to Vote message to the students. The college sees about 3000 full-time and 17,000 part-time students.

Lambeth Libraries promoted its Reward Card Scheme on 20,000 Library Bookmarks and carried a “No Vote, No Voice…” promotion. Lambeth libraries sees more than 49,000 visits a fortnight.

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Library Projects – 15 years, 4 billion visits…

BMP15Bookmark People is 15 years young this year!
Mid-teens, an exciting age!?

GenericOptions2015

You’ll hopefully be aware of the handy bookmarks that Public Libraries and others gift out to reach both their current & potential users.
We have produced hundreds of promotional bookmark campaigns tailored to individual libraries’ needs, the effective locally topical features give specific value to the campaigns – see what other libraries have to say. HERE

This is of course all realised by the backing sponsors; the gift of a personal bookmark that’s used, taken home, read, re-read and re-read.
Public Libraries see 1000’s of visitors a week – Find our more here: HERE

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Over the last 15 years we’ve featured sponsorship ranging from local charities to national government campaigns – from leisure to public safety and much in between.  The public library audience is large, wide and varied: 5 million visits to public libraries this week.

Clients

For further information give us a call 0116 210 1441

Library and Educationally driven bookmark campaigns.
Realised; designed, produced, and delivered by Bookmark People.

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